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Emami - Beauty
Secret By Madhuri ...
It
was a long wait. But we did get a glimpse of the new Emami girl.
It had to be Madhuri
Dixit. When it comes to endorsing
beauty products the
gorgeous lady takes the cake. And considering that the product is from the
Emami stables, it simply sealed
the Dixit factor into the
deal. If you remember Madhuri was among the select list of celebs who had
been invited by the Calcutta based Emami family for the grand wedding of
their daughter this January. So there could be no other choice for the
brand line which, incidentally, will be called 'The Emami-Madhuri Line'.
It's a triumph for the beautiful lady alright,especially against all
those who cruelly wrote
her off after her marriage to Dr. Nene of LA. It just proves that this
beauty is the 'best'!
Madhuri will endorse a line of beauty care
products called Beauty Secrets by Madhuri Dixit. The line
includes five products,
three shampoos, a soap, skin cream and hair oil. Besides the advertisement
commericals, Madhuri will also shoot a calendar
that will be brought out soon. Incidentally, the commercial is said to
have cost Emami approximately Rs 40 million.
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